Handheld shooting can often lead to camera shake, making photos and videos blurry. Canon’s Optical Image Stabilizer is a sophisticated system that uses lens-shift technology to correct for unwanted camera movement. Powershot SX40 HS It makes handheld photography more practical, providing excellent image quality in many difficult shooting situations: outdoors at dusk, inside without a flash, and even at the telephoto end of the zoom range without a tripod. For photos, it enables shooting at slower shutter speeds, accommodating more low-light shooting situations than ever before without having to boost ISO sensitivity.  With camera shake and vibration reduced, you get a sharper, steadier image. And because it is an optical system, there is none of the image degradation typical with electronic image stabilizers.

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Canon Powershot SX40 HS

Powershot SX40 HS

The latest-generation Canon DIGIC 5 Image Processor brings phenomenal increases in processing speed and power.  Improved chip architecture and algorithms deliver greatly expanded functionality with further refinement in image quality. Improved noise reduction produces clearer images when shooting in low light at high ISO speeds. Powershot SX40 HS Enhanced i-Contrast performance adjusts differences between light and dark areas to achieve even more natural-looking results. The faster processing speed also results in faster continuous shooting capability while maintaining full image quality. Powershot SX40 HS The DIGIC 5 Image Processor also makes possible a new, highly advanced automatic white balance system. Whereas conventional white balance makes an overall adjustment based on a single type of light source, the new Canon Multi-Area White Balance analyzes several areas of the image to determine whether different adjustments are needed, for example, for the main subject and the background.

Powershot SX40 HS Canon HS SYSTEM

The Canon HS SYSTEM lets you take bright, clear photos in an even wider range of shooting situations. Canon Powershot SX40 HS Beautiful low-light shots are possible with minimal noise and maximum detail in highlight and shadow areas. Powershot The system is the result of two technologies brought together in PowerShot cameras: a high-sensitivity imaging sensor, which is able to capture more light; and the DIGIC Image Processor, which actively reduces noise with high-speed image processing. Canon Powershot SX40 HS The 12.1 Megapixel Canon CMOS sensor in the incorporates advanced light reception technology that enhances sensitivity. The new DIGIC 5 Image Processor provides a major boost in noise reduction, expanding the usable ISO range to an amazing high of ISO 3200. The Canon HS SYSTEM thus lets you use higher shutter speeds to capture clearer images with reduced noise and blur.

Canon Powershot SX40 HS

Memorable Moments in Spectacular Full HD

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In addition to the Canon HS SYSTEM, the combination of the advanced CMOS sensor and DIGIC 5 Image Processor in the SX40 HS makes it possible to shoot crisp, clear high definition video. SX40 HS Imagine the fun and excitement of being able to shoot spectacular 1080p Full HD video with stereo sound that you can later watch on your HDTV or download to your computer to share with family and friends. The SX40 HS shoots Full HD video at 24* frames per second, ensuring clear lifelike motion images with a beautiful cinematic quality. It also shoots beautifully detailed 720p HD video at 30 fps.

 

Review by SweetChelle:

Finally! I got myself a camera a par above my point and shoots! For so long I’ve been contemplating to get a more ‘professional’ camera until I reminded myself that I’m not a ‘professional’ yet. So, to satisfy my budding amateur skills without leaping unprepared to a yet to be explored discipline of photography, I happily decided to get myself Canon’s newly released high end, advanced camera– Canon SX40HS. And I am completely satisfied! Having a busy lifestyle with a toddler and stroller in tow, I needed a high end camera that meets my lifestyle with an extra jazz and ease of use. For a beginner, I find this camera very user friendly. A great start to familiarize myself with its features and practice my new found skill. I super LOVE its 35x ZOOM and the quality low light shots are amazing! It is not heavy and feels just right in my hands. I love the fact that I only need to stay put in my seat while taking great shots while my husband plays ball on the court and capturing my little boy’s teddy bear dance from the mom’s corner. A big WOW from a happy mom!